Mimeo

Transform the Effectiveness of Your Marketing Materials.

On demand printing promises to change the way marketers think about producing collaterals. Instead of the long lead times and the lack of customisation associated with offset printing, more and more marketers are taking advantage of the edge provided by digital technology. Instead of producing large impersonal quantities of materials, the new trend is to produce only what you need at the moment you need it, with a higher degree of customisation.

Today’s digital technology is every bit as good as offset in producing sharp colour. The price advantage of printing large quantities of materials is also quickly eroding, particularly when you consider that in the typical organisation 25% are never used due to obsolescence.

Typical Documents Printed by Mimeo:

Integrating Mimeo into your marketing workflow can solve many problems found in the typical marketing organisation:

Problem	Mimeo Solution
Short lead times to produce materials	Delivery in 2 days.
Materials are not customised	Develop standard templates that can be quickly customised and printed through Mimeo.
Complicated Logistics	Place materials into a secure interface that can be accessed by your team.
Poor colour Quality	All colour printing is performed on photo quality printers that are cross calibrated hourly for colour accuracy, an important feature for anyone involved with visual merchandising.