Irina Wiese

Content Marketing Manager

Irina is a Growth Marketing Specialist at Mimeo, focused on the UK and German markets. She specialises in print solutions — from sales collateral and training materials to large-scale document production — translating real customer experiences into case studies and content that shows how professional print works in practice. Passionate about connecting sales and marketing, she creates content that reflects what businesses actually need when it comes to print.

Marketing Print 10 min read

How to Create an Effective Brand Guide

Learn how to create an effective brand guide.

Traditional Print May Be Your Best Marketing Strategy

Marketing Print 7 min read

Why Print Marketing Still Works in 2026: Benefits of Traditional Print Marketing

Discover why traditional print marketing still works in 2026. Learn how brochures, direct mail, and printed marketing materials improve engagement, trust, and brand recall.

Training Materials 5 min read

3 Ways to Save Money on Your Next Training Course

Anyone in L&D knows the pain of not getting a full budget for what you planned. Learn 3 tricks to saving money so that you can innovate in budget.

Training Materials 6 min read

10 Tips to Start Your Learning Community of Practice

A learning community of practice is a great way to add energy to your training programme. Get these 10 tips from Dan Jones, Zurich Insurance, to start one.

21st Century Print Management Must Have A Strong Process 1

Print Management & Workflows 8 min read

21st Century Print Management for Your Global Company

Global companies can waste millions on print management if their process is broken. Learn how to reexamine your approach to print on a global scale.

Training Materials 5 min read

Lifelong Learning For Business Professionals

Lifelong learning takes on many forms in our personal and professional environment, and while people often struggle to get motivated.

Improve productivity with smart office design

Marketing Print 4 min read

Smart Office Design For More Productivity

How can employers and employees both make sure that office space becomes a buzzing hub for productive and creative minds?

Marketing Print 6 min read

5 Ways Storytelling Positively Impacts Your Content

Whether It's training, marketing, or sales, storytelling affects your content in a positive way. Learn more about the topic from online printer Mimeo.

Print Management & Workflows 4 min read

Seven Tools for RFP Teams

Crafting a request for proposal is no easy task; luckily, these seven tools can help.

Print Management & Workflows 7 min read

Manuals: Uses and Production Processes

From corporate documentation instructional manuals to technical documentation like user manuals, these documents remain a staple of many workplaces.

Marketing Print 3 min read

5 Creative Ways to Boost Content Effectiveness

Nowadays, there are dozens of brands vying for the attention of customers; you have to get creative when it comes to content distribution.

Print Management & Workflows 3 min read

Mimeo Strategic Print Production Locations

Strategic Production Locations in the United States, Germany, and the UK. Mimeo uses cutting edge technology to print fast, ship fast, and save you time.